Rice snacks the current trend
The demand for rice snacks has increased considerably in the last years with the rice snacks market recording growth figures year after year. Consumers are increasingly health conscious and choose snack alternatives that contain less fat to go with a drink. The number of researches into overweight (obesity) and the figures that they produce have been following one after the other at speed recently. This has caused consumers to turn to rice snacks rather than other alternatives and this trend is combined with the growing interest in Oriental tastes and eating habits. Rice snacks are based on rice, offer great variation in taste and form, have a low fat percentage and are easy to digest.
Menken Orlando is the market leader in this attractive sector because time and time again it has realised superior, tasty products that have had innovation and quality as their trademarks. The success of these products is also due to the eye-catching packaging, the make-up of the range and the attractive price/value ratio on the shelf.
We offer a wide range of rice snacks as a fresh concept under the OSAKA, MENKEN label and in pots under the Wings or PL brands.
Osaka Enjoy the taste of the rising sun
The discussion concerning overweight also affects consumer behaviour regarding snacks of course. With Osaka we want to make a more direct connection with the trend for eating less fat. And this trend is combined with the growing interest in Oriental tastes and eating habits. The Osaka rice snacks are very attractively packaged using a Japanese design that targets the international market. This eye-catching packaging ensures excellent shelf turnover. Rice snacks as the name suggests are based on rice and offer great variation in taste and form, have a low percentage of fat and are easy to digest.